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A $10k Learning Lesson I’ll never forget

  • by Brooke Keeling
  • September 23, 2019
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I have been in business for myself for the past 8 years. Each year I seem to evolve and my business evolves into something more, something bigger. Whether I see it in the moment or not (honestly, usually not because I am too consumed with what I am not YET versus what I already am).

I have made really bad mistakes, investments, decisions. I have done everything I could have to create more work and problems, make things harder for myself and business to succeed. Especially in the beginning, WHY!?

Sound familiar?

Then all that mess, failure, struggle seems to start to make sense. The belief and confidence you lost finally starts to come back. You can connect the dots of what you once thought was a failure that directed you to where you are now. The learning lessons, the investments, the time that morphs into a beautiful, strong business and reflection of who you are and what you are here to do.

Just recently I was thinking to myself, I have 3 months to figure all these “things” out. 3 months to make the shit happen that I have worked so hard towards, invested in and often doubted. 3 months until I have baby #2 and another human to care for, that needs me and that I want to be 100% present for. 3 months to make the money I need to support my businesses, team, and family while I birth a child.

There are days when I am scared. I doubt my ability & strength. I don’t know how I am going to do it. I don’t know how I am going to make it happen. 

And then something beautiful happened. 

I found myself at a client’s house that I currently have listed for sale. I met these clients 3 years ago exactly. They are big time ad strategists and happened to be right here local, in my backyard. I signed up for one of those “brilliant” investments to take my business to the next level. 

At the time, I was on a mad mission to scale and figure out all the things before having my first baby in my real estate business (pretty much my life story). I was 8 months pregnant sitting in their basement at an event that people traveled in from all over the country. Big businesses with entire marketing teams that flew in. 

Here I was… 8 months pregnant, little old me. Feeling extremely in over my head. I didn’t know ANYTHING. Like how to even comprehend the language they were speaking let alone how to implement it on my own. 

I had invested $10k for this 3-day workshop on Facebook ad strategy. This was one of MANY investments. It was going to change my business! And… it didn’t. Not because he didn’t have INCREDIBLE content, he is a genius in this field. It was poor timing on my end.

It was me trying to move too fast. It was me trying to do it all and do work that was well out of my zone of genius (or zone of basics!). It was a $10k learning lesson.

But as I found myself in that house, standing in the same spot I sat 3 years ago, huge & uncomfortable, all of those feelings came back. Those feelings three years ago that I had around my real estate business. If only I could tell myself then what I know now. It would go something like this… 

Hey B- you got this! Everything is coming together, stay the course, believe in yourself, take some time off, don’t worry so much, have more fun. Three years from now you will have a beautiful 3 year old girl that is the light of your life, thriving team that you couldn’t have dreamed up. Connecting with life changing friendships with people that fill you up and get you. You’ve become the leader you are longing to be. The house that you dream of, you are living in it! And by the way, you aren’t going to believe this but you actually have two additional businesses and a healthy second baby boy on board. Just enjoy the ride.This is all part of our journey to greatness and we are doing big things, boo. I love you! 

No matter how hard things are in the moment, you got this! You aren’t alone. Keep going when things get tough, it is what creates who we need to become to achieve our wildest dreams and create our own story. 

That was not the end of my business story and no matter where you are in your business journey or the choices you’ve made, this is not the end of your business story. 

Ready to step into your role as an influential 7-figure LEADER? Book your 45-Minute Breakthrough Session to see how we can turn things around for you in less than 12 months. 

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