I had a POWERFUL epiphany a few weeks back.
With the world’s current events, like many other business owners, I was struggling with a few things.
I was finding my very “tight” real estate team starting to unravel. We have talked about some big goals, moves, plans, and then COVID hit. Like many others, it was a time to operate a little differently. Our team had more distance between them. The world has more emotion in it. People are tired, reassessing what is important. Re-evaluating dreams and aspirations.
With all of that comes change and change can be uncomfortable.
I started making decisions based on emotion and not my emotion, the emotions of those around me.
I was approaching “fixing” things from a really bad place. The “keeping people happy approach” (never a good idea in any area of our lives but especially business!).
What happens when you approach business like this is you make rash, emotional decisions. You start to operate from a place of lack, scarcity, fear versus strength, confidence, and abundance. You make decisions about the very thing you worked so hard to build based on other people’s needs. You dull your shine so you can allow others to feel comfortable and happy.
When you care about people, this is so easy to do as a business owner but we need to know that it doesn’t help anyone. It doesn’t fix anything, it actually hurts us more than it helps us.
What I learned once again is to come back to myself. Come back to my business and vision. We have life cycles in business and in life. In order to grow, some things and relationships will leave allowing new relationships and opportunities to bloom.
So here I was, embarking on a massive shift in my business & life. A new, bigger, better, exciting version of my business. An evolution that I was so dang excited about but squashing my dreams to hold on so tightly to what was comfortable and keeping everyone happy & comfortable.
Remember this as you are building. Every level has a different phase. Allow yourself to embrace letting go and making space for something beautiful to unfold.
Be true to you, boo.
XO,
Brooke
